Western Europe OTT TV and Video Forecasts, 2010-2018 & 2019-2024 – ResearchAndMarkets.com

DUBLIN–(BUSINESS WIRE)–The “Western
Europe OTT TV and Video Forecasts”
report has been added to ResearchAndMarkets.com’s
offering.

The report forecasts 131.20 million gross SVOD subscriptions in Western
Europe by 2024, doubling from 65.19 million by end-2018. About 13
million subscribers will be added in 2019 alone, with a similar number
of additions expected in 2020.

SVOD homes will pay for an average of 1.71 SVOD subscriptions by 2024 –
up from 1.42 in 2018. About 43.4% of TV households will have at least
one SVOD subscription by 2024; up from 26.3% in 2018. Penetration will
reach nearly two-thirds of TV households in Norway, but will be under
30% in Italy.

Gross SVOD subscriptions will represent 74.2% of Western European TV
households by 2024, double from 37.3% at end-2018. Germany, Italy,
France and Spain will all be below the regional average by 2024. Five
countries will be above 100% of TV households.

Netflix will remain the largest pan-regional SVOD platform by some
distance, with 54.86 million paying subscribers expected by 2024 – or
42% of the region’s total. This proportion is down from 54% in 2018, but
it does mean that the platform will add 20 million subscribers.

Simon Murray, Principal Analyst, said: Disney+ will make a strong and
immediate impact, given its extensive brand recognition and impressive
content line-up. We forecast 19.18 million paying subscribers by 2024 –
fast approaching Amazon Prime Video.

The report comes in three parts:

  • Outlook: Forecasts for 18 countries in a 43-page PowerPoint document
    full of charts, graphs and bullet points;
  • Excel workbook covering each year from 2010 to 2024 for 18 countries
    by household penetration, by SVOD subscribers and by OTT revenues for
    movies and TV episodes. As well as summary tables by country and by
    platform;
  • Insight: Detailed country-by-country analysis in an 87-page PDF
    document.

Key Topics Covered:

Population (000)

Total households (000)

  • TV households (000)
  • Fixed broadband households (000)
  • Smartphone subscribers (000)
  • Tablet subscribers (000)
  • TV HH/Total HH
  • Fixed broadband HH/Total HH
  • Smartphone subs/Population
  • Tablet subs/Population

OTT TV fixed bband hh (000)

  • OTT TV & video HH/Fixed bband HH
  • OTT TV & video HH/TV HH
  • OTT TV & video smartph subs (000)
  • OTT TV & video HH/smartph subs
  • OTT TV & video total (000)

Gross SVOD subscriptions (000)

  • SVOD subs/TVHH
  • SVOD subs/Fixed broadband HH
  • SVOD subs/Smartphone users

Net SVOD homes (000)

  • SVOD homes/TVHH
  • SVOD homes/Fixed broadband HH
  • SVOD subscriptions/SVOD homes

TV rental transactions (000)

  • Movie rental transactions (000)
  • Total rental transactions (000)
  • TV download-to-own trans (000)
  • Movie download-to-own trans (000)
  • Total download-to-own trans (000)

Online advertising total (US$ mil.)

  • AVOD (US$ mil.)
  • Online TV rental revenues (US$ mil.)
  • Online movie rental revs (US$ mil.)
  • Online rental revenues (US$ mil.)
  • Download-to-own TV revs (US$ mil.)
  • DTO movie revs (US$ mil.)
  • DTO video revs (US$ mil.)
  • SVOD revenues (US$ mil.)
  • OTT TV & video revenues ($ mil.)

SVOD subscribers by operator (000)

  • Netflix
  • Amazon Prime Video
  • Disney+
  • Apple TV+
  • HBO
  • Viaplay
  • C More
  • Others

Share of SVOD subscribers by operator (%)

  • Netflix
  • Amazon Prime Video
  • Disney+
  • Apple TV+
  • HBO
  • Viaplay
  • C More
  • Others

SVOD revenues by operator (US$ mil.)

  • Netflix
  • Amazon Prime Video
  • Disney+
  • Apple TV+
  • HBO
  • Viaplay
  • C More
  • Others

Share of SVOD revenues by operator (%)

  • Netflix
  • Amazon Prime Video
  • Disney+
  • Apple TV+
  • HBO
  • Viaplay
  • C More
  • Others

Companies Mentioned

  • Amazon Prime Video
  • Apple TV+
  • C More
  • Disney+
  • Giga
  • HBO
  • Horizon
  • Joyn
  • Magenta TV App
  • Maxdome
  • Mediaset Infinity
  • Meo TVCine
  • MyCanal
  • N Play
  • NL Ziet
  • Netflix
  • Now TV
  • OCS
  • Orange Cine
  • Premium Plus
  • Proximus
  • RTL
  • SFR Play
  • Sky X
  • TIMVision
  • TV2
  • Teleclub Play
  • Ticket
  • Viaplay
  • Videoland
  • YeloPlay
  • Zattoo
  • Ziggo Movies & Series

For more information about this report visit https://www.researchandmarkets.com/r/c2yflu

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